Who First Coined the Term Brain Crack?

Who First Coined the Term 'Brain Crack'?

Introduction

When searching for the origin of a term that became a viral internet sensation, the truth often lies in the creative and whimsical minds of creators on YouTube. In this case, the term 'brain crack' had its origins in a vlogging duo known as Vlogbrothers, whose innovations have significantly contributed to the cultural lexicon. Let's delve into the history and significance of 'brain crack.'

The Vlogbrothers: Hank and John

The Vlogbrothers are a YouTube channel founded by the vlogging duo of brothers, Hank and John, who became famous for their humorous and educational content. This online presence eventually led to the creation of the term 'brain crack,' showcasing their impact on internet culture.

The channel originated from John's blog, which transformed into the YouTube channel Vlogbrothers, after Hank and John started collaborating frequently. The channel gained immense popularity due to its relatable content and the comedic and educational approach they took toward various topics.

The Birth of 'Brain Crack'

On August 19, 2012, Vlogbrothers used the term 'brain crack' for the first time during their 25th series of ralleloloquies, a series of comedic and philosophical conversations. The term was introduced into their lexicon as a play on words, creating a unique and memorable phrase that has since taken on a life of its own.

Vlogbrothers defined 'brain crack' as:

“... significant, mind-blowing, jaw-dropping, life-changing, eye-opening, remedial, vital and enlightening information that is so enlightening, it’s like crack for your brain.”

This definition captures the essence of what Vlogbrothers aimed to provide through their content—information that was both enlightening and captivating, thus justifying the term 'brain crack.'

The Spread of 'Brain Crack'

After Vlogbrothers coined the term, it quickly spread through the internet. The brothers, known for their viral internet content and strong social media presence, ensured that the term gained traction. The widespread use of the term 'brain crack' among their Nerdfighters community, as well as the broader internet community, can be attributed to their knack for creating viral internet phenomena.

What Are Nerdfighters?

The term 'Nerdfighters' refers to the communities of people who support and follow the Vlogbrothers' philosophy and ideologies. These people are passionate about education, advocacy, and using the power of the internet to engage and educate others. Vlogbrothers have created a strong and engaged community, often referred to as Nerdfighters, who are known for their dedication and enthusiasm.

Vlogbrothers once defined a Nerdfighter as 'a person who supports Vlogbrothers, regardless of whether they like them or not. They are, after all, human and fallible, and when Vlogbrothers err, Nerdfighters hold them to it. At the same time, when they get things right, there are bucket loads of Nerdfighters out there praising them for it.' This definition encapsulates the spirit of the Nerdfighter community, which is driven by engagement, education, and community spirit.

Conclusion

The term 'brain crack' is a perfect example of how internet culture can evolve and create unique idioms. Coined by the Vlogbrothers, who are known for their innovative and engaging content, the term 'brain crack' has become a symbol of significant, eye-opening information that is worthy of sharing. Whether you're a Vlogbrothers fan or a casual internet user, the term 'brain crack' has left a lasting impression on online culture and continues to be used to describe enlightening content.

Watch the original Vlogbrothers video to learn more about the term and its cultural impact.