The Official Status of ENHYPEN: BELIFT Lab or HYBE?

ENHYPEN, a popular seven-member boy group, has sparked a lot of curiosity among fans regarding their management and ownership. Is ENHYPEN directly under Big Hit Entertainment, now known as HYBE Corporation, or does the group belong to the joint venture, BELIFT Lab? In this article, we will clarify the status and provide a detailed background of ENHYPEN's association with these entertainment companies.

ENHYPEN: The Journey Begins

ENHYPEN was formed through a survival show called I-LAND, which aired in 2020. This show aimed to select the most talented individuals for a new K-pop group. The group members, Sunghoon, Tako, Dahl, Clear, Danil, Mique, and Hann, were trained and selected through this process.

BELIFT Lab: A Joint Venture

BELIFT Lab, the entity responsible for managing and promoting ENHYPEN, is a joint venture between CJ ENM and HYBE. This partnership was formed with the goal of developing idol groups that target the global market and drive the mainstreaming of K-pop. The label's mission is to redefine and innovate the label business within the industry.

Forming of BELIFT Lab

BELIFT Lab was established in 2020 to manage ENHYPEN and other potential future groups. While the show I-LAND was produced as a collaboration between CJ Entertainment and HYBE through BELIFT Lab, the group itself is primarily managed by BELIFT Lab.

Management Structure

Belief about ENHYPEN's ownership and management can sometimes be confusing. It's important to note that while Big Hit Entertainment (now HYBE Corporation) is involved in the collaboration with CJ ENM, the primary management and training of ENHYPEN are carried out by BELIFT Lab. This means that although Hybe is the parent company, it is not directly managing the group.

Hybe Corporation, formerly known as Big Hit Entertainment, is a leading K-pop management company that includes several other popular groups under its label, such as BTS and TXT. BELIFT Lab focuses on specific projects like ENHYPEN, giving them more direct control over the group's development and promotion.

Frequently Asked Questions

1. Is ENHYPEN directly under Big Hit Entertainment?

While there is a collaboration between Big Hit Entertainment and CJ ENM, ENHYPEN is primarily managed and trained by BELIFT Lab. This means that despite the partnership, Big Hit does not have direct control over the group. BELIFT Lab acts as the primary management entity for ENHYPEN.

2. How does BELIFT Lab work with HYBE Corporation?

BELIFT Lab and HYBE Corporation work together in the development and management of idol groups. BELIFT Lab performs the day-to-day management and promotion tasks, while HYBE Corporation retains the larger corporate structure and support systems, reinforcing the innovative and global branding of K-pop.

3. How does the management structure impact ENHYPEN's success?

The joint venture structure allows ENHYPEN to benefit from the global reach of HYBE Corporation while also having the dedicated focus and resources from BELIFT Lab. This collaborative approach ensures that the group receives the best possible training and support, leading to their success in the K-pop industry.

Conclusion

In summary, ENHYPEN is primarily managed and trained by BELIFT Lab, which is a joint venture between CJ ENM and HYBE Corporation. The group benefits from the resources and support of both entities, making them a promising and innovative addition to the K-pop industry. For more detailed information, you can visit the official sites of CJ ENM, HYBE Corporation, and BELIFT Lab.

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Final Note

If you have any further questions or need more information on ENHYPEN's management and ownership, feel free to consult their official sites or seek out more reputable sources. Remember, staying informed is key to making the most of your K-pop journey!