Rescheduling Tours: The Challenges and Optimism Behind Band Booking Decisions
The pandemic has brought unprecedented challenges to the live music industry. Bands and management teams have had to navigate through uncertainty as they plan tours for 2021. The decision to commit to dates often requires a delicate balance between optimism and practical considerations. This article explores the challenges faced by artists and their team in planning tours when the future remains uncertain.
The Need for Booking Tours Ahead of Time
Booking tours before the year 2021 is a crucial step for bands and touring companies. In the live music industry, cash flow is a pressing concern, and touring provides the necessary income to keep the lights on and operations running smoothly. However, this decision comes with a significant risk. If events are canceled due to pandemic rules and regulations, bands and event organizers may face financial hardships.
The Uncertainty of the Future
Despite the best planning and optimistic projections, there are several factors that make it impossible for bands to know for sure if their tours in 2021 will go ahead as planned. The situation is constantly evolving, and every municipality has different rules and guidelines. These factors contribute to the financial instability in the live music industry. Band management has had to refund the vast majority of 2020 tour dates, and many are currently operating on a shoestring budget. Booking tours and selling tickets for 2021 serves as a critical cash injection to sustain the industry in the short term.
The Role of Economic Viability
One of the critical factors in determining whether a tour will proceed is the economic viability of the venture. For an international tour, particularly in Europe, to be successful, major markets such as most or all of the larger European countries need to allow mass gatherings. However, even when most European countries have similar guidelines, there is no certainty that this will remain the case in 2021. The situation is further complicated by varying regional and municipal regulations.
The American Scenario
The U.S. presents its own set of challenges. It is possible to tour at a certain level without including the entire country, but this depends on the fragmented and incoherent response to the pandemic. States may have different policies, and it is unclear which states will be open for large-scale events. The uncertainty in the U.S. makes it even more challenging to plan a cohesive and economically viable tour.
Conclusion and Reflections
In conclusion, while bands are making their best efforts to secure concert dates for 2021, the reality is that they cannot be certain of the success of these tours. The live music industry is resilient but fragile, and the constant changes in pandemic regulations have a significant impact on planning and execution. Despite the challenges, the optimistic approach taken by bands and management teams demonstrates the industry's determination to bring live music back to the public. However, it is also a reminder of the ongoing need for flexibility and adaptability in a world that is still grappling with the pandemic's unpredictable nature.