Do Popular YouTubers Actually Read the Comments on Their Videos?

Do Popular YouTubers Actually Read the Comments on Their Videos?

Years ago, I used to upload a lot of videos on YouTube, and I would read through the comments. But as the number of comments grew from hundreds to thousands, that became impractical. As such, many popular YouTubers don't have the time to read through every comment on their videos, with some either skimming through the top comments or focusing on specific ones.

Factors Influencing Comment Reading Practice

Whether popular YouTubers read the comments on their videos can vary significantly from one creator to another. Here are some key factors that influence their approach:

Time Constraints

Many popular YouTubers have large volumes of comments on their videos, making it impractical to read through all of them. Some might only skim through the top comments or focus on specific videos. Larger channels often rely on support teams to filter out spam and highlight notable comments.

Community Engagement

Some YouTubers prioritize active community engagement by responding to comments, especially those from loyal fans. This helps build a sense of community and fosters a positive relationship with their audience.

Content Type

Creators who produce content that invites discussion or feedback, such as tutorials or vlogs, may be more inclined to read comments to understand their audience's thoughts and feedback. These creators often want to ensure their content resonates with their viewers.

Support Teams

Larger channels often have teams that help manage comments. These teams filter out spam, highlight notable comments, and sometimes even respond to the community on behalf of the creator. This allows the creator to focus on other aspects of their channel.

Personal Preference

Some YouTubers choose to limit their engagement with comments to avoid negativity or criticism. However, others enjoy interacting with their viewers and take the time to read and respond to comments, even if it's not every single one.

Examples and Insights

While many popular YouTubers engage with their audience and read comments, the extent to which they do so varies. There are YouTubers who respond to all their comments, whether positive or negative. For example, if a channel has around 100,000 subscribers, it's common for the creator to respond to all their comments, whether it's a simple 'heart' emoji or a detailed message addressing criticism.

The truth is, whether a YouTuber reads every single comment is complicated. While some might go over every comment, they likely don't read every word of every comment. It's similar to how most people don't read every word in the terms and conditions, but agree to them. Just as we skim through readings in class to find answers, YouTubers often skim through comments to gather key insights and feedback. However, some YouTubers do read every word of every comment, making sure to address every issue or concern brought up by their audience.

The diversity of approaches among YouTubers highlights the wide range of strategies employed to maintain audience engagement and build a strong community. Whether a YouTuber reads every comment or just the top ones, the ultimate goal is to foster a positive and interactive relationship with their audience.

Hope this answer helped! Have a great day!